Resume
Working Experience
Apr - Sep 2022
Internship, Marketing (Partnership,
Growth Marketing)
Shopee Malaysia
Kuala Lumpur
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Apply A/B testing and performance marketing to grow new users, increase users' retention rate, and reduce churn rate.
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In charge of strategizing B2B collaboration with brands to improve client performance on the Shopee platform.
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Present collaboration proposals with companies from various industries.
Volunteer Experience
2019 - Present
Student Ambassador
INTI International University College
Subang, Selangor
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Wield various committees roles during university career
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events with different employers
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Held lead organiser for various career events
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Liaise with employers to make the event successful
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Monitor and guide committees as event quality assurance
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Coordinate committees for performance consistency
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2021 - 2021
Youth Leadership Academy (YLA)
McKinsey
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Learnt to structure problems and solutions to present to clients.
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Created a social enterprise called "HokaLoka" to ensure continuity of struggling hawker stall.
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Help several hawkers to increase their revenue through ​
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content writing
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marketing
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consultation for problem identifying
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2020-2021
Social Media Lead for Microsoft Workplace Squad
Microsoft
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Managing 25 Microsoft ambassadors regarding content creation, content scheduling and content publishing.
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Project and Process Management for the whole social media programme
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Analyse social media performance to create a report and executable action plan on a regular basis
2020-2020
Squad Leader for Modern Workplace Squad (MWS)
Microsoft
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In charge of organizing and lead various Microsoft Office 365 Workshops for INTI Universities and Microsoft Ambassador.
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In charge of organizing and lead the first online recruitment event for a new batch of Microsoft ambassadors with minimal supervising
Education & Certification
2019 - 2022
INTI INTERNATIONAL COLLEGE SUBANG
Bachelor Degree
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Bachelor of Arts (Honours) Marketing (3+0) in collaboration with University of Hertfordshire, UK.
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First Class Honour (WAM: 80.67)
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Distinction Award Recipients (2020)
Subang, Malaysia
2022
Google Data Analytics Professional Certification
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Entry-level Job Certification for Data Analytics field
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Tools learnt: R, Tableau, SQL
Certification by Google Inc.
Professional skillset
Data Analytics - Data Cleaning, Data Analysis, Data Visualisation, Tableau
Programming Language - SQL, R programming
Business Skills - Market Research, SPSS, Performance Marketing, Microsoft Office 365
Languages
English (native)
Chinese (native)
Bahasa Malaysia (proficient)